Speaker Services

Keynote Speaking Engagements

Inspire your audience with data-driven insights on communications innovation and AI transformation. These keynotes deliver actionable strategies backed by real-world results - from teams saving 30-60 minutes daily to 70% reporting increased job satisfaction - while addressing the future of human-AI collaboration.

Workshop Facilitation

Transform your team's capabilities through customized, hands-on AI training sessions. These workshops are tailored to your specific workflows, tools, and challenges - whether it's creating custom GPTs for your brand voice, optimizing content creation processes, or building prompt libraries for your most common marketing tasks.

Panel Discussions

Expert-led panel discussions explore how AI is transforming communications and marketing across industries. These dynamic sessions bring together thought leaders to share practical insights on AI adoption, implementation challenges, and emerging opportunities in both PR and marketing functions.

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Speaking Engagements & Workshops

25+

Top 10 topics requested by clients:

1. Generative AI's impact on communications and marketing strategy in 2025

2. Practical AI implementation across content creation, marketing campaigns, and crisis communications

3. Building AI-ready teams through culture transformation, training, and adoption strategies

4. Maintaining brand authenticity and voice consistency in AI-powered marketing

5. Measuring ROI and demonstrating AI's business impact in communications

6. Workflow transformation case studies from enterprise communications teams

7. Advanced prompting techniques for marketing and PR professionals

8. Strategic judgment in human-AI partnerships for creative decision-making

9. Revolutionizing creative workflows: AI integration in campaign development and execution

10. Personalization at scale: AI-driven audience segmentation and targeting

Topics Covered

Samantha Stark: Speaker Bio

Samantha Stark brings 25+ years of communications leadership to the stage, specializing in AI transformation strategies. As Phyusion's Founder and Chief Strategist, she empowers organizations with practical generative AI implementation. Featured at prestigious events such as Cannes Lions International Festival of Creativity, Institute for Public Relations (IPR) Bridge, and Ragan's AI Horizons Conference, Sam delivers insights backed by real client results. Her work has been highlighted in industry publications including AdWeek, PR Week, The Drum, Campaign, and PRNEWS. Sam draws from extensive experience at Endeavor, Ketchum, and Burson to deliver presentations that bridge technological concepts with practical applications. Her client work has garnered 15+ industry awards. She serves on the IPR Board of Trustees and directs the IPR Digital Media Research Center, focusing on AI innovation.

20+

15+

Industry Awards

Conferences

AI Horizons Conference: Digital Avatars

Sam Stark guided attendees through building AI-powered digital versions of executives and spokespeople. The session covers voice development, script creation, avatar design, and strategic applications across communications channels. This short clip is on disclosure.

Oregon AI Conference: Creative Tools & Workflows

Samantha Stark recently presented a hands-on workshop at the Oregon AI Conference, showcasing practical applications of generative AI for communications professionals. The session focused on how these powerful tools can transform visual storytelling, making sophisticated content creation accessible to professionals at any technical skill level.

IPR Panel Host: AI Answer Engines & SEO

Sam Stark recently moderated an Institute for Public Relations panel exploring how AI answer engines are transforming brand reputation. The discussion featured AI and communications leaders from Dell Technologies, influenceAI, and Axicom examining practical strategies for navigating this shift in brand communications.

Looking to bring fresh perspectives on AI and communications innovation to your next event?